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Alex Alesio (Deactivated)

Alex Alesio (Deactivated)

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AB Experiment Design:

Hypothesis:

  • By adding more visual cues that the carousel banner scrolls on mobileMobile, we can increase PLP visits, PDP visits, and purchases.

Metrics:

  • ⬆️ PLP Visits

  • ⬆️ PDP Visits

  • ⬆️ Purchases

Source:
2023-01-19 CXPerts

v0 (control):

v1 (fade & arrow)

...

Notes

Graco PLP Carousel Tiles (ABT-xxx cxp-23010)

 

By adding more visual cues that the carousel scrolls on mobile, we can increase PLP visits, PDP visits, and purchases.

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