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AB Experiment Design:
Hypothesis: By adding more visual cues that the carousel scrolls on mobile, we can increase PLP visits, PDP visits, and purchases.
Metrics: ⬆️ PLP Visits ⬆️ PDP Visits ⬆️ Purchases
Source: 2023-01-19 CXPerts | v0 (control): | v1 (fade & arrow) |
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Notes
Graco PLP Carousel Tiles (ABT-xxx cxp-23010)
By adding more visual cues that the carousel scrolls on mobile, we can increase PLP visits, PDP visits, and purchases.
PLP Visits
PDP Visits
Purchases
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