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AB Test (22-015) PLP Auto-Ship Toggle Location (Yankee)

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This wiki page captures our AB experiment’s hypothesis, goals, supporting data/findings, test screenshot previews, and results once available.


Experiment Name: 
New.22.015 PLP Auto-Ship Toggle Location (Yankee)

Hypothesis:  

  • By moving the Auto-Ship toggle next to the sort drop down, we will increase toggle interaction and increase purchases with subscriptions.

Findings:

  • (FullStory supporting data)

Goals:

  • ↑ Toggle Interaction

  • ↑ Purchases

  • ↑ Add to Cart Clicks

Target:  

Results:

  • ( pending )

Recommendation:

  • ( pending )

By The Numbers: ABTasty Data & Insights

  • ( pending )

Screenshot Preview: 

pending

Video Capture Preview:

pending

Note: This screen capture video is helpful in providing a quick preview to understand the nature and purpose of the test, but may not be as up-to-date as the below preview links.

  • Test Video Preview: pending

AB Tasty Test Preview Link(s):  

  • v1 link pending

// Sept15 content recieved from CXPerts (adding to above in progress…)

Notes:

  • ABT Jira ticket:

  • No labels