zzTemplate AB Test (22-0xx) xxxxxxxxxxxxxxxx (Yankee)

About this wiki: This wiki page is designed to summarize and capture our AB experiment goals, screen shot previews, and results after a test concludes.

Experiment Name: 

new-22-xxx
xxxxxxx test name xxxxxxx

Hypothesis:  

• By xxxxxxxxxxxxxxxxxx,
  we can change yyyyyyyyyyyyyyyyyyyyy.

Goals:

• ↑ Add to Cart Clicks 

• ↑ Conversions

• ↑ Conversion Funnel (Bag visits, checkout visits)

Target:  

• Yankee DTC website ( YankeeCandle.com )

• All Users

• All xxxxx Pages      

Results:

• ( pending )

Recommendation (CXperts):

• ( pending )

By The Numbers: data from ABTasty

• ( pending )

AB Experiment Previews:
Screen Shots, Video Capture, & Preview links

Screenshot Preview: 

Video Capture Preview:

• Note: This screen capture video is helpful in providing a quick preview to understand the nature and purpose of the test, but may not be as up-to-date as the below preview links.
  
  

• Link: xxxxx
  
  
  

AB Tasty Preview Links: 

• v1 link xxxxx

• v2 link xxxxx