Yankee Birthday gift reminder message (ABT-202)

Owned by Alex Alesio (Deactivated)

Last updated: Jan 17, 2023

1 min read

Added 2023-01-17 (from Imran, Jillian, and Yankee team)

Test Idea:

If it is your Birthday—and you have a gift—then remind the user via a popup/message/etc, so they don’t forget to claim their birthday gift.

Example: Sephora

close up of Sephora example pop-up / message:

Source:

From: Khan, Imran <Imran.Khan@newellco.com>
Sent: Wednesday, January 11, 2023 17:28
To: Alesio, Alexander <Alexander.Alesio@Newellco.com>
Subject: FW: AB Testing & Experimentation Update

Are we able to do something like the following with ABTasty? Maybe worth the research.

orig from: Metz, Jillian <Jillian.Metz@Newellco.com> / cc MK IK